Huston is a New York-based cultural strategist, storyteller, and brand advisor working at the intersection of sports, lifestyle, and culture. He's developed culture-driven campaigns for the likes of adidas, Nike, MLS, and the NBA, and co-founded @ShoesOf—a global platform recognized by NYLON, Daily Front Row, and BuzzFeed for elevating diverse voices in footwear and street culture. With 12+ years bridging creative, brand strategy, and community-centered storytelling, he helps brands build authentic cultural relevance.
For inquiries please email hustonconti@gmail.com